CashApp Trivia Live: Dynamic Promos
Engaging Twitch Audiences with Animated Game Invitations
In collaboration with the CashApp Marketing and Social Media teams, I employed Cinema4D and cryptomattes to quickly generate multiple color variations of a single 3D render for Twitch trivia events. This process streamlined the creation of vibrant, dynamic visuals tailored for various promotional needs, enhancing the overall marketing strategy and audience engagement.
3D Animation for Brand Engagement: CashApp Summer Promotion
In this project for CashApp's summer social media campaign, I collaborated with the marketing and social media teams to design an animation that captures the essence of summer fun. We created a video featuring a dollar sign-shaped pool floaty dynamically bobbing in sparkling pool water.